What Information Do We Collect and How Do We Collect It?
The information we gather on this Site falls into two categories: (1) personal information you supply, and (2) tracking information collected as you navigate through our Site.
Personally Identifiable Information
We will collect personally identifiable information whenever you register your account at the Site, or update your registration information. To apply for a log-in account to access the Site, we ask you to provide personally identifiable information, including but not limited to, your name, address, phone number, and email address.
Please note you also may be asked to provide credit card information to the extent you are paying for merchandise. Credit card information is processed by The Tide’s third party vendors. The Tide itself does not collect or store any User’s credit card information, and The Tide is not responsible for maintaining the security or privacy of any information that you provide, including credit card information, in connection with purchasing merchandise via the Site.
When you use this Site, we may collect tracking information such as your browser type, the type of operating system you use, the domain name of your Internet service provider, and the pages you visited on the Site. None of this information identifies you personally; we collect it for aggregate reporting on site activity. For example, we may want to know how long the average user spends on this Site, or which pages or features get the most attention. We use this information to make the Site more useful.
Web Beacons. We may use “Web Beacon” (also known as “clear GIF”, “pixel tag”, “data tag” or “image tag”) technology to collect anonymous, non-personal information about how this Site is used. We will use this information to make improvements to this Site and to help us plan for technical improvements. This information will not identify you or any other user of this Site as an individual.
E-Mail. We use clear gifs in our HTML – based emails that tell us whether or not you can accept HTML images and, if you can accept HTML, whether or not you viewed the e-mail. We use this information to help us make our e-mails more useful and interesting. This process does not leave any information on your computer, nor does it collect information from your computer. We do not share or sell this information to others, and we only use it to improve our e-mail communications with you.
The “help” function on most browsers contains information on how to set your browser to notify you before accepting cookies or to disable cookies entirely. However, if you don’t accept cookies, you may not be able to take advantage of various features on this Site that are available to other visitors.
Does The Tide Share the Information It Receives?
Although information about those who visit our web site is important to us, we are not in the business of selling that information to others.
We may provide aggregate information that does not identify particular individuals, such as the number or percentage of visitors who fall within certain category or categories, to a third party.
We may also share your information with third parties in the following circumstances:
Service Providers: We employ third party service providers to perform functions on our behalf, including, for example, fulfilling orders, delivering packages, sending mail, analyzing data, providing marketing assistance, and processing credit card payments.
Legal Obligations: From time to time, we may be required to share personal information in response to a valid court order, subpoena, government investigation, or as otherwise required by law. We also reserve the right to report to law enforcement agencies any activities that we, in good faith, believe to be unlawful.
How Secure is the Information that The Tide Collects?
We strive to keep information such as your name and email address safe, and employ stringent security measures to make sure that your information is not unintentionally shared with others. Despite our efforts, no method of transmission over the internet, or method of electronic storage, is 100% secure. Therefore, while we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.
Children’s Policy – COPPA Compliance
We understand and share your concerns regarding your children’s access to the internet and the internet’s access to your children. Consistent with the Children’s Online Privacy Protection Act, we do not knowingly request or accept information submitted to this Site by any visitor under 13 years of age. If we become aware that an individual under 13 has provided information to us through this Site, we will not use or disclose that individual’s information for any purpose unless required to do so by law.
Third Party Links
The site may also contain links to advertisers or other third party sites that are not under our control. These sites have their own policies regarding privacy, and you should review these policies before providing information to these sites. The Tide has no responsibility for linked websites and provides these links solely for the convenience and information of our visitors. The Tide also maintains a strict “no-spam” policy and fully complies with CAN-SPAM Act regulations.