The Tide was created to serve that market. The Tide is a Triple A station (Adult Album Alternative), which is one of the only formats that boasts a 50/50 ratio of men and women, age 25-54. The Tide is perfectly suited to this demographic. We are a local station with quality, hand-picked music, local information, local involvement and local pricing. The Tide covers the Tidewater Virginia Region from the Richmond suburbs to the tip of the Peninsula.

The Tide's Coverage Area

Why Advertise with The Tide?

• Tide listeners are above average for income, home ownership, and two-income families.
• They are on-the-lookout for new and improved products and services.
• We have an active listening audience purchasing new products, goods and services.
• We are locally owned, operated and dedicated to your business success and future growth.
• Tide listeners are on the upswing of the consumer buying curve.
• The Tide is the region's exclusive and only AAA Radio Station.
• We have high visibility and we're committed to our community.
• We launch top-notch promotions.
• The Tide has a sales staff devoted to the effectiveness of your marketing plan and campaign.
• We will never charge you for additional ads...The Tide team can create, write, produce and promote ads for you.
• Tide listeners are enthusiastic, active and on-the-go.
• The buying power of Tidewater Virginia residents is incredible.

Business owners that advertise are making a deliberate choice to invest in success. They put a priority on attracting new customers, creating awareness, generating continuous business and staying in the competitive race. Advertising is an excellent way to boost morale, give your business a successful image and encourage repeat business.